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eight30 - Victoria Victoria Barachman - Armani jeans - Céline - Coach - aldo - Pandora

THE LOOK

EX-SALE

One of the most important things I've learned over the years is to be organized, to anticipate moves and get ready for them. It worked for me during school, managing complex projects at work and in life itself. Over the years I became the world champion of lists and tables, marking and highlighting (the closest I can get to the Olympic Games). So much so that each vacation, party or photoshoot was treated as a military operation, organized and scheduled like clockwork. That's how it is, I was and always will be a little pedantic ;- )

August 16, 2016

eight30 - zara - castro - portay - factory54 - tory burch

THE LOOK

Two Scoops of Vacation with sunshine on Top

A few weeks ago I went on vacation with my friends after a (too) long period where I didn't allow myself to rest or simply lounge around. I stepped off the high heels, let my feet detach from the ground, removed formality from myself and for a week I spent my days in the wind. I ate, laughed, danced, experienced, saw, ate again, bought and couldn't get enough of it.

August 9, 2016

eight30 - Versus Versace - Portay - Retrosuperfuture - Marc Jacobs - kenneth cole - Pandora

THE LOOK

NEON

Good morning, it's eight thirty and it's time to shine!

Before you escape the hot summer sun rays that penetrate the neon office spaces, let's talk about how much you let yourself glow? yes, to shine, from the inside and out.

So ok, you might not be that crazy jumpy girl at the full moon parties in Thailand, you've swapped the colorful body paint with highlighters, tags and sticky notes and threw away, a long time ago, that GAZOZ or OP Tshirt that you got as a present in junior high, but what does all this have to do with your desire to feel great?!

August 2, 2016

eight30 - castro - YvesRocher - The Norman Tel-Aviv - breakfast -bff

MIND YOUR BUSINESS, THE LOOK

WOMEN ARE FROM VENUS

I don't know which social circles you hang out in, but one look at my friends will testify that they belong to the "Venus's (Hebrew: Noga) women" club – Opinionated career women, leaders and influencers in their industry, with keen fashion sense and fine taste (how could it not be?!).

I decided to expose the ladies of this secret club, my source of inspiration, in a series of posts. After all, Eight Thirty is not just my hour. Allow me to introduce Noga Plotnik – The head of Public Relations for Castro and Yves Rocher's marketing manager – a French cosmetics and beauty brand, mother to Romi and Michael, wife to Ohad (… only god knows how she lets him interview Hamas operatives on a daily basis) and president of the club "Blondes have more fun".

July 26, 2016